Introduction
This Privacy Policy describes how CHARMING JEWELLERY LIMITED, operating as ELAROVIQ, collects, uses, discloses, and protects personal information when you visit our website, place an order, request personalisation, contact us, or otherwise use our services.
Information We Collect
We may collect the following categories of personal information:
- Contact and account information: name, email address, telephone number, billing address, shipping address, and account information.
- Order and transaction information: products purchased, payment status, transaction references, purchase history, and delivery details.
- Personalisation information: names, initials, messages, artwork, or other details you submit for customised jewellery.
- Customer communications: enquiries, support messages, reviews, and other content you choose to provide.
- Device and usage information: IP address, browser type, device identifiers, pages viewed, referral source, and interactions with our website.
Payment information is processed by our payment providers. We generally receive limited transaction details rather than complete payment-card numbers.
If you provide another person’s information, such as a gift recipient’s name or address, please ensure you are authorised to do so.
How We Collect Information
We collect information directly from you, automatically through cookies and similar technologies, and from service providers supporting our store. These may include Shopify, payment processors, shipping carriers, fraud-prevention services, and analytics or advertising providers where used.
How We Use Information
We may use personal information to:
- Process payments, fulfil orders, and arrange delivery;
- Produce personalised items according to your instructions;
- Provide customer support and handle cancellations, returns, or refunds;
- Maintain accounts and remember preferences;
- Operate, secure, troubleshoot, and improve our website;
- Detect fraud, abuse, and security incidents;
- Send order confirmations, shipping updates, and service communications;
- Send marketing communications where permitted and with consent where required;
- Understand store performance and support permitted analytics or advertising;
- Comply with legal obligations and establish or defend legal claims.
Where applicable law requires a lawful basis for processing, we rely on performance of a contract, compliance with legal obligations, consent, or legitimate interests balanced against your rights. You may withdraw consent at any time without affecting the lawfulness of earlier processing.
Cookies and Similar Technologies
We and our service providers may use cookies and similar technologies to support checkout, security, preferences, website performance, and advertising.
Where consent is required, non-essential technologies are used only with your consent. You can manage your choices through available website privacy controls or adjust your browser settings to block or delete cookies. Blocking essential cookies may affect certain store functions.
You may also contact service@elaroviq.it.com for assistance with your privacy choices.
How We Share Information
We may disclose relevant information to providers that help operate our business, including:
- Shopify and other website service providers;
- Payment processors and fraud-prevention services;
- Fulfilment partners, personalisation providers, and shipping carriers;
- Customer-support, IT, and security providers;
- Analytics and advertising providers, where used and subject to applicable privacy requirements;
- Professional advisers and authorities where disclosure is legally required or otherwise lawful.
We may also disclose information with your consent or in connection with a merger, acquisition, or other business transfer, subject to applicable safeguards.
Certain disclosures to advertising partners may constitute a “sale,” “sharing,” or targeted advertising under applicable privacy laws, even if no money is exchanged. Applicable opt-out options are described below.
Shopify
Our store is hosted by Shopify, which processes personal information to provide ecommerce services. Depending on the services used, Shopify may also process information for its own purposes.
For information about Shopify’s practices, please review the Shopify Consumer Privacy Policy.
International Transfers
We operate from Hong Kong, and our service providers may process information in other countries. Your information may therefore be processed outside your place of residence.
Where required by applicable law, we use appropriate safeguards for international transfers, such as recognised contractual protections or other legally permitted arrangements.
Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this policy.
Retention periods depend on the nature of the information, order fulfilment and customer-support needs, applicable tax and accounting requirements, fraud prevention, and legal claims. Personalisation details are retained only while needed to fulfil your request and address related service or legal matters.
We may retain limited records of marketing opt-outs to respect your preferences.
Security
We use reasonable administrative, technical, and organisational safeguards designed to protect personal information. However, no electronic transmission or storage method is completely secure, and we cannot guarantee absolute security.
Your Rights and Privacy Choices
Depending on your location and applicable law, you may have the right to:
- Access your personal information and obtain a copy;
- Correct inaccurate or incomplete information;
- Request deletion of personal information;
- Restrict or object to certain processing;
- Withdraw consent where processing relies on consent;
- Opt out of qualifying sales, sharing, or targeted advertising;
- Appeal a declined privacy request;
- Lodge a complaint with a relevant privacy regulator.
To exercise an available right, email service@elaroviq.it.com with the subject line “Privacy Request.” Please describe the request and provide enough information for us to identify the relevant records.
We may request proportionate information to verify your identity. Authorised agents may submit requests where permitted by law, subject to verification of their authority. We will respond within the timeframe required by applicable law and explain any lawful restriction on fulfilling your request.
Where legally required, we honour recognised opt-out preference signals, including Global Privacy Control, for the browser or device transmitting the signal.
We will not discriminate against you for exercising protected privacy rights.
Children’s Privacy
Our services are intended for a general adult audience and are not directed at children. We do not knowingly collect children’s personal information in circumstances prohibited by applicable law.
If you believe a child has provided personal information to us without any required authorisation, contact service@elaroviq.it.com so we can investigate and take appropriate action.
Marketing Communications
You may unsubscribe from promotional emails using the unsubscribe link in the message or by contacting service@elaroviq.it.com.
You may continue to receive necessary, non-promotional communications concerning orders, returns, security, or customer service.
Policy Updates
We may update this Privacy Policy to reflect changes in our practices, services, or legal obligations. Updates will be published on this page, and we will provide additional notice or obtain consent where required by applicable law.
Contact
For privacy questions or requests, please contact:
Business Operator: CHARMING JEWELLERY LIMITED
Brand: ELAROVIQ
Email: service@elaroviq.it.com
Address: Flat/Room 328, Block B, 3/F, Focal Industrial Centre, 21 Man Lok Street, Hung Hom, Kowloon, Hong Kong.